About us
Rock-n-Boho was born from a love of 70’s rock ‘n roll style and the free-spirited bohemian vibe that defined the era. It’s about individuality, creativity, and the kind of fashion that makes you feel like the most authentic version of yourself.
Our pieces are inspired by vintage style, music culture, and the fearless energy of people who walk their own path. Rock-n-Boho blends rock ‘n roll edge with bohemian soul to create clothing and accessories that feel timeless, expressive, and a little rebellious.
Because style should never feel safe.
It should feel like you.
How It Started
I’m a child of the 70’s, and my love of fashion started the way many great things do—playing dress-up in my mom’s closet. I was obsessed with the textures, the colors, the jewelry, and the carefree bohemian vibe of the decade. Clothes weren’t just clothes to me. They were a way to express personality and freedom.
Before starting Rock-n-Boho, life took me down a few different paths. I worked as a flight attendant for a private charter airline and traveled all over the world, which sparked my love for different cultures, art, and style. After 9/11, I made a career change and spent years in the advertising industry working with luxury travel magazines and websites.
Then in 2015, I lost my mom, Shirley—my best friend and biggest cheerleader. That loss changed everything for me.
With nothing left to lose, I packed up my car, my two dogs Fifi and Coco, and moved from Fort Lauderdale to Nashville. I had only visited twice before, but something about the city felt like home. And it was.
The music, the creativity, and the people here who were boldly chasing their dreams inspired me to finally chase mine. In late 2018, Rock-n-Boho Clothing was born.
In 2020, I bought a turquoise blue school bus so I could take Rock-n-Boho on the road. I named the bus Shirley, after my mom, and her signature rides shotgun right next to the front door.
Since then, the journey has been incredible. Rock-n-Boho was voted Best Mobile Boutique in Tennessee by Boutique Hub and later Nashville’s Favorite Small Business by the Nashville Scene.
But the best part has always been meeting the amazing people who connect with the spirit of the brand.
I can’t wait to meet you.
Peace, Love & Rock-n-Boho
Michelle Vejar
Media:
Nashville Voyager: Michelle Vejar’s Stories, Lessons & Insights - NashvilleVoyager Magazine | Nashville's Most Inspiring Stories
Nashville Voyager: https://nashvillevoyager.com/interview/inspiring- conversations-with-michelle-vejar-of-rock-n-boho-clothing/
Bold Journey: Meet Michelle Vejar - Bold Journey Magazine
Canvas Rebel Magazine: Meet Michelle Vejar – CanvasRebel Magazine
